Noelle

Brooks

analytical mind. creative spirit.

Contact Me

Bio

I am a brand strategist, project manager & media producer.

10+ years of branding, project building & producing ​experience in the B2B, E-commerce, Marketing, ​Nonprofit & Publishing industries. Specialized in agile ​project management and data-empowered storytelling ​with a critical eye for what makes an idea magic.

As a divergent thinker, I see long range and up close, the details informing the big picture.

Quotation Mark

Noelle is a creative powerhouse who has a penchant for using complex data to tell compelling stories. A problem solver, she puts the pieces together quickly to find the right solution fast. Noelle is collaborative, results-oriented, and a great addition to any team or project. I'd jump at the chance to work with her again!"

Quotation Mark

We just personally hired Noelle onto our team as an Editor to help tailor our clients work. I am enthused to have her as her talent and eye for quality surely speak for themselves... if you’re looking to take your work to the next level, I would highly recommend booking Noelle. She’s amazing!

Tahara Saron, Owner @ BlackGold Publishing

Quotation Mark

I first met Noelle when she was on the organizing team for ​Lost Keys. after that, I began to see her work all over town. I ​was very impressed by the quality of it and so when I had a ​project of my own, I know I had to hire her. She is brilliant at ​bringing rough ideas to life. I am actively looking forward to ​the next project we work on together.

Omotola Ajibade, MD MPH, Entrepreneur & ​Forensic Psychiatrist Fellow @ Emory University

Background

Freelance Consultant & Editor, 2018 - present


BlackGold Publishing

Lead Dept. Editor & Board Member, 2018-present


Choice Premiums

Marketing Coordinator, 2016-2022


Lost Keys Collective

Communications Director, 2015-2017


ENTITY Academy, 2021-2022

Data Science Student; Technical Mentor


Wesleyan College, 2015-2017

Executive MBA


Expertise

  • Branding & Digital Communications
  • Media & PR
  • Project Management
  • Teaching & Course Building

work

before

Brand Identity

AFTER

I redefined Choice Premiums' story with a website & brand overhaul. With Google Analytics & MicroStrategy, I pinpointed where we were losing customers. I deepened these insights through surveys, interviews, & focus groups. While the website was a big component, I also adjusted the product promotional cycle, optimized sales channels, redesigned the e-blast design, defined new content pillars, & created promotional videos.

Media & PR

As the Communications Director for Lost ​Keys, I managed the promotions & media ​for this nonprofit initiative. I used my ​journalism background & public relations ​experience to garner media attention for ​crowdsourcing campaigns, fundraisers, ​events, & our annual literary festival, ​which featured Southern writers across ​genres. Our positive press also helped ​secure funding from organizations such ​as NewTown & the Knight Foundation.

Book Publishing

Website Mockup 3

I am the Lead Department Editor & Editorial ​Board Member for BlackGold Publishing. I ​manage a team of writers & edited most titles ​over the past 5 years. Latest Simply Platonish.


20 oz

30 oz

more than a gift webinar

Product ​Management

Similar to the Yeti for a fraction of the price, the Lineman Tumbler became ​Choice Concepts’ first signature product. I guided its lifecycle, from ​development to positioning and pricing, and built a content strategy ​presenting the tumbler as resilient and essential as the line workers it​ represents. The tumblers increased annual sales by 11% within the first year​.

Experiential

Marketing

As an Ambassador for the Macon Chamber of ​Commerce, I had the opportunity to meet the ​owner of a new venue, Triangle Arts Macon. ​His third iteration, Ric Geyer needed to make a ​splash in a new market. Enter the Graffiti Ball ​2.0. This interactive event gave attendees the ​chance to be a graffiti artist, showcasing the ​spacious venue. I planned & promoted this ​event, with tasks ranging from hiring talent to ​securing TV spots. I also designed the "Just ​Imagine" postcard for the event. 200+ ​attendees came to the ball, despite the rain.

Training

I have created & presented training workshops for ​both personal & business branding. Most notably ​"Branding For Artists", which empowered creatives ​to build profitable brands.

Content ​Strategy

I have designed & written content ​for nonprofits & B2B companies. ​Content includes: ad scripts, ​billboard designs, blogs, brochures, ​case studies, e-books, email ​campaigns, grants, press releases, ​proposals, social media posts, ​videos, & whitepapers.

Features

I have been interviewed and ​featured online throughout ​my professional career.

Work with me

Ready to make magic together?

Fill out this form: Book Me

Phone

‪(706) 623-3851‬



Email

noellethestoryteller@gmail.com