Noelle
Brooks
analytical mind. creative spirit.
Contact Me
Bio
I am a brand strategist, project manager & media producer.
10+ years of branding, project building & producing experience in the B2B, E-commerce, Marketing, Nonprofit & Publishing industries. Specialized in agile project management and data-empowered storytelling with a critical eye for what makes an idea magic.
As a divergent thinker, I see long range and up close, the details informing the big picture.
Noelle is a creative powerhouse who has a penchant for using complex data to tell compelling stories. A problem solver, she puts the pieces together quickly to find the right solution fast. Noelle is collaborative, results-oriented, and a great addition to any team or project. I'd jump at the chance to work with her again!"
Jonathan Harwell-Dye, Director of Programs @ Arts & Business Council of Greater Nashville
We just personally hired Noelle onto our team as an Editor to help tailor our clients work. I am enthused to have her as her talent and eye for quality surely speak for themselves... if you’re looking to take your work to the next level, I would highly recommend booking Noelle. She’s amazing!
Tahara Saron, Owner @ BlackGold Publishing
I first met Noelle when she was on the organizing team for Lost Keys. after that, I began to see her work all over town. I was very impressed by the quality of it and so when I had a project of my own, I know I had to hire her. She is brilliant at bringing rough ideas to life. I am actively looking forward to the next project we work on together.
Omotola Ajibade, MD MPH, Entrepreneur & Forensic Psychiatrist Fellow @ Emory University
Background
Freelance Consultant & Editor, 2018 - present
BlackGold Publishing
Lead Dept. Editor & Board Member, 2018-present
Choice Premiums
Marketing Coordinator, 2016-2022
Lost Keys Collective
Communications Director, 2015-2017
ENTITY Academy, 2021-2022
Data Science Student; Technical Mentor
Wesleyan College, 2015-2017
Executive MBA
Expertise
- Branding & Digital Communications
- Media & PR
- Project Management
- Teaching & Course Building
work
before
Brand Identity
AFTER
I redefined Choice Premiums' story with a website & brand overhaul. With Google Analytics & MicroStrategy, I pinpointed where we were losing customers. I deepened these insights through surveys, interviews, & focus groups. While the website was a big component, I also adjusted the product promotional cycle, optimized sales channels, redesigned the e-blast design, defined new content pillars, & created promotional videos.
Media & PR
As the Communications Director for Lost Keys, I managed the promotions & media for this nonprofit initiative. I used my journalism background & public relations experience to garner media attention for crowdsourcing campaigns, fundraisers, events, & our annual literary festival, which featured Southern writers across genres. Our positive press also helped secure funding from organizations such as NewTown & the Knight Foundation.
Book Publishing
I am the Lead Department Editor & Editorial Board Member for BlackGold Publishing. I manage a team of writers & edited most titles over the past 5 years. Latest Simply Platonish.
20 oz
30 oz
more than a gift webinar
Product Management
Similar to the Yeti for a fraction of the price, the Lineman Tumbler became Choice Concepts’ first signature product. I guided its lifecycle, from development to positioning and pricing, and built a content strategy presenting the tumbler as resilient and essential as the line workers it represents. The tumblers increased annual sales by 11% within the first year.
Experiential
Marketing
As an Ambassador for the Macon Chamber of Commerce, I had the opportunity to meet the owner of a new venue, Triangle Arts Macon. His third iteration, Ric Geyer needed to make a splash in a new market. Enter the Graffiti Ball 2.0. This interactive event gave attendees the chance to be a graffiti artist, showcasing the spacious venue. I planned & promoted this event, with tasks ranging from hiring talent to securing TV spots. I also designed the "Just Imagine" postcard for the event. 200+ attendees came to the ball, despite the rain.
Training
I have created & presented training workshops for both personal & business branding. Most notably "Branding For Artists", which empowered creatives to build profitable brands.
Content Strategy
I have designed & written content for nonprofits & B2B companies. Content includes: ad scripts, billboard designs, blogs, brochures, case studies, e-books, email campaigns, grants, press releases, proposals, social media posts, videos, & whitepapers.
Voiceover
I did voicework for Safe Haven International's text book, Extreme Violence: Understanding & Protecting People from Active Assailants, Hate Crimes, & Terrorist Attacks. I read 34 crisis scenarios to accompany the book.
Features
I have been interviewed and featured online throughout my professional career.
Work with me
Ready to make magic together?
Fill out this form: Book Me
Phone
(706) 623-3851
noellethestoryteller@gmail.com